Kate Gardiner is the CEO and Founder of Grey Horse, a full-service, mission-driven communications agency. The firm’s bespoke offerings are tailored to the unique needs of companies and can include public relations, audience engagement, brand identity development, content creation and thought leadership, digital advertising strategy, crisis communications, and events.
She has advised on network strategies for more than 100 organizations, applying lessons learned at Kellogg's prestigious School of Management where she specialized in media management. She began her career as a journalist before moving into audience engagement, helping Al Jazeera, New York Public Radio, PBS, and Newsweek adapt their editorial and distribution strategies to the digital age--and earning a spot on the Forbes 30 Under 30 list.
Kate has been an important strategic mind in a variety of globally-oriented communications situations, ranging from an early start covering the BP Oil Spill to the global tragedies that shaped the Arab Spring, Hurricane Sandy and the #MeToo movement. A vibrant public speaker, she has earned awards from a wide range of journalism and news organizations, including: the Radio Television and News Directors’ Association, the National Committee on US China Relations, and the Emmys Committee.
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Clips & Completed Works
Kate Gardiner -
So, You’ve Found Yourself in a Scandal — Here’s How to Survive It
Shondaland [May 22, 2023] -
The right message, the right moment(um)
Marketing Brew [May 5, 2023] -
Kate Gardiner, creating a safe environment for your employees
Event Speak [December 2022] -
Publicists Predict the Top Pitching Trends for 2022
Press Hook [December 6, 2021] -
But What About My Book Party?
How to Glow in the Dark, Neon Literary [July 22, 2021] -
Fireside Chat: Are You Ready to Brag Better?
Medium [July 18, 2021] -
Do social media giants control the future of news?
Al Jazeera [May 19, 2016] -
Farnoosh Torabi's Your So Money
Farnoosh [April 2016] -
The Frontline Defense: Community Managers
SXSW [March 12, 2016] -
Northwestern Alumni named to Forbes' "30 under 30" lists
The Daily Northwestern [January 7, 2016] -
No One to Meet? How About a Tweetup?
New York Times [April 10, 2015]