Bio

An award-winning brand strategist, Jenifer Daniels closed her diverse storytelling startup and returned to her hometown, Detroit, to manage public relations and brand storytelling for B2C and tech clients at Michigan’s only statewide PR firm, Lambert, Edwards & Associates. Jenifer has delivered talks on branding and strategy at TEDxCharlotte, CUNY, IABC World Conference, Charlotte Startup Weekend, and Netroots Nation. She has been featured in The New York Times, Mashable, BBC News, and on NPR, HuffPostLive, and SiriusXM. Jenifer is an impact investor of 100+ women and people of color owned-ventures, a New Leaders Council Fellow, and former board chair of Sustain Charlotte.

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