Rikki Rogers
Bio:
Rikki Rogers is a writer and marketer working in the Washington, D.C. metro region. When she’s not stuck in traffic, she enjoys writing poetry, cooking vegetarian meals, helping herself to another glass of wine, and chasing around her two kids. She serves as Director of Marketing for a software and mobile app development company and explores her obsession with language and culture at www.rikkiwrites.com.
WMC News & Features
December 21, 2017 | Rikki Rogers |
Media
2017: The year in “empowerment marketing”
How have advertisers responded to this year's shifts in gender politics?
WMC News & Features
August 14, 2014 | Rikki Rogers |
What to Make of “Female Empowerment” Marketing
The author, a marketer and media critic, takes a close look at the trend of ads that seem to be selling women’s and girls’ strength as much as any product.
WMC News & Features
April 03, 2014 | Rikki Rogers |
Meet Your Brand’s New Spokesperson: Funny, Female, and Fully Clothed
The author, a marketing professional, takes note of some new and different female characters in TV ads—and hopes that they will set a trend.
