The Women’s Media Center (WMC) media training and leadership programs seek to elevate women’s voices through media training. By training women leaders and experts to be media-ready and promoting them to reporters and media outlets, we change the face of media.
Women in media are often viewed as ornaments, not instruments. Through the Women’s Media Center training programs, our experts are prepared for all media platforms to raise important issues, be role models, expand the talent pool of commentators, analysts, reporters, writers, and to be promoted through our WMC SheSource database of experts.
WMC programs provide customized message development and media training to help women understand the media landscape and leverage media opportunities, own their expertise, know the critical elements of an interview, effective writing and pitching of op-eds, persuasively shape their media messages, build sound bites, learn on-camera techniques and personal presentation skills.